At Oversocials, we believe powerful campaigns begin with understanding the brand beyond the product. When Dersar approached us with their high-speed hair dryer, they weren’t just presenting a styling tool — they were delivering a statement: lighter, quieter, and smarter haircare for the modern user.
With its advanced airflow system, heat protection, and minimalist aesthetic, the product already spoke volumes. Our mission was to amplify that message through talent, storytelling, and precision-driven content. From the first brief to the final storyboard, we worked closely with the brand to transform functional specs into emotional impact.
- Creative Direction & Storytelling
- Content Production & Editing
- Talent Collaboration
