New talents are rising, and Oversocials is here to tell their stories. Our very own Ahmedov has just released his debut single — and in just a few short weeks, he’s already catching attention across digital platforms..
The First Phase: TikTok PR & Organic Engagement
Before the song even launched, we initiated a TikTok-based content campaign. We leveraged the emotional pull of the lyrics to inspire user-generated content (UGC). TikTok creators began stitching their own personal stories with the track, creating a natural emotional hook. The result? Thousands of organic views and over 1,000 monthly listeners on Spotify in the first month.
